IBM is trying to expand its cloud computing and knowledge base with a new product, called Knowledge is Power, and a new marketing strategy.IBM is rolling out Knowledge is Powers, a new software tool that will allow users to build and manage their own cloud computing infrastructure using the latest technology.
The new product will help IBM customers scale their knowledge base, and IBM hopes it will help them scale their business, said John Goglia, chief executive of IBM’s Watson Technology Group, in a conference call with analysts and analysts.
The IBM Knowledge is POWER product has been under development for years and was initially planned to launch in 2018, but has been delayed in some form or another since then, according to a release from the company.
The company said the product will “enable enterprise customers to create, deploy and manage cloud-based knowledge management systems that deliver real-time access to, and insights from, their information, analytics, and computing resources.”IBM says the new product has more than 2 million users, including nearly 10 million customers in the United States, Canada, Germany, France, Japan, Singapore, and Spain.
“Knowledge is Power will enable users to create and deploy cloud- based knowledge management system that deliver the same level of service and security that customers enjoy today, but without the complexity of deploying large-scale, centralized information infrastructure,” the company said in a release.
The product will be available to IBM customers starting on Tuesday, June 1.
The move follows IBM’s $10 billion acquisition of the consulting company Knowledgeable, which has offices in New York, Washington, D.C., and London.